731Day is bound to be full of fun all around Jackson and West Tennessee, but here are the events you don't want to miss!
There’s more deals happening all over town — check out the participating businesses here.

Grubb's 731 Day: Local Roots Celebration

4 Jackson Walk Plaza
July 31st | Food & Beverages serves 11 a.m.- 3 pm, all other activities 10 a.m. - 6 p.m.

  • Grill Out with $7.31 Meal Deal: Offering grass-fed hamburgers and nitrate/nitrite-free hot dogs.

  • Beverages: Beer and N/A beer samples and sales, plus Olipop drink samples.

  • "The Grubb's Good Vibe Ride" Spotify Playlist: Playing feel-good hits from a big party speaker.

  • Walking Billboards: Distributing free Grubb's-branded fans ("We're a FAN of YOU!") to help attendees stay cool.

  • Grubb's Jeepster Photo Booth: Our orange Jeepster will be a central, interactive photo opportunity for families, encouraging social sharing with #JacksonTN731.

Water Balloon Fight

The Old Country Store
July 31st | 2:30pm

One of Jackson’s favorite summertime traditions is back! On Wednesday, July 31 at 2:30 PM, the #731Day Water Balloon Fight will return to Casey Jones Village, bringing thousands of colorful water balloons and hundreds of excited kids to the lawn in front of the historic Providence House, just behind Brooks Shaw’s Old Country Store. More than 7,000 water balloons will be filled and ready for splash-filled action.

JkSN Store grand opening

1410 E Chester St.
July 31st | 4-8pm

It’s 731 Day! Join JKSN&CO as they celebrate everything that makes the 731 special—our people, our places, our pride!

Local Vendors • Small Biz Spotlights • Music • Art • Food • Community Vibes

731K Ronald McDonald House Family fun run

West Tn Farmer’s Market
July 31st | 5:30pm

Join RMHC for a 1-mile Family Fun Run.

Your FREE participation supports the Ronald McDonald House in Jackson, TN.

5:00 PM – Day-of Registration Opens
5:30 PM – Race Begins

  • All paces and abilities welcome

  • Strollers welcome

  • Exclusive 731K socks for registered participants!

Made in Jackson 2025

Hub City Brewing
July 31st | 6:30-8:00pm

Come celebrate #731Day with a celebration of the Made in Jackson Summer 2025 issue of the journal. Enjoy music performances by Adam Johnson and Carita Cole, plus food from Jackson Kitchen & Catering and Seb’s Shaved Ice.

Special thanks to Leaders Credit Union for sponsoring this event, and Community Foundation of West Tennessee for sponsoring this issue of the journal!

Jackson Rockabillys Game

4 Fun Place Jackson, TN 38305
July 31st | 7pm

The Rockabillys have a home game on 7/31/25 and would love to host a 731 Day Celebration at the ballpark. All game tickets will be $7.31 when purchased at the box office, and they will have select items in the gift shop and concession stands for $7.31.